Hello! I’m Samantha Stocks.

I’m a writer based in Bristol, UK.

Samantha Stocks profile photo

Check-In to Location-Based Marketing

Location-based apps are really taking off in a big way. With Foursquare alone currently averaging around 3 million check-ins per day, it’s evident that people genuinely enjoy having technology that allows them to interact with the world they live in.

This growing adoption of smartphone use combined with location-based services is opening up a world of possibilities for the retail industry. Questions on the minds of most retailers will no doubt be: how do I increase brand loyalty, foot traffic, and customer spending? Location-based marketing can be revolutionary in achieving these goals.

Are you ready for the retail marketing revolution?

Key takeaways:

- Identify your target market
- Learn how utilise real-time location-based advertising
- Learn how to keep your customers coming back time and again